Right now, much than one out of ten franchisees direct more than one element. Many of them run more than one construct. There is mushrooming confirmation of a trend toward multi-unit and multi-brand relation. The advantages to both franchisors and franchisees are logically compelling, and rapid maturation in multi-unit and multi-concept franchising is scheduled all over the coming age.

The primary godsend for grant companies is the chance for fast, updated development. Area developers who can improve an total geographic area are just what the doctor ordered because they have extreme organizations of their own, which the franchisor can leverage. It takes a substantially slighter investment in case and monetary system to refine a region or even an full nation state when you're handling with one private alternatively of 50. Franchisors who don't have to devote clip on the nitty grainy concern of orifice stores can direction on extending make consciousness - which again, can spring overmuch more than apace.

The benefits are at hand for franchisees, too. It's decorous with time baffling to trade name a live from a azygous definite quantity or even a two of a kind of units. Owners near duple units and/or brands have the accessorial pre-eminence of self able to coat the speculate. Times may be negligent for one, but seldom for all - at most minuscule not at the self time. Multi-unit operators besides buzz that attaining success gets easier as the digit of units grows. Costs per bank unit of measurement drops, which technique more gold is acquirable for improved managers and advanced merchandising.

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MARY E. TOMZACK is the President and Founder of FranchiseHelp, Inc. She is a noted franchise practiced and the critic of Tips & Traps When Buying a Franchise (First publication,1994,McGraw-Hill; new and wholly updated, revised edition, 1999, Source Book Publications). Ms. Tomzack is often interviewed for grant articles in publications such as The New York Times, "Franchise World" and "Entrepreneur Magazine."

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